One of the first things a business owner must understand is the fact that the internet is built for content.
For a small business, it is a crucial decision as to where they spend on marketing. Effective marketing calls for lead generation as well as engaging current customers.
Today e-commerce holds a sizable chunk of the retail market. Online shopping is growing at about 15 – 17% globally, while offline sales are at just about 5%.
There is no doubt about the fact that the Indian e-commerce space has gone through numerous transitions to acquire the present state that it is in.
How can I start an e-commerce business? This is one of the most asked questions by the entrepreneurial aspirants and most of the brick and mortar business owners.
The Internet has opened up possibilities, which we never thought were possible - from online shopping to net banking to paying utility bills, all these are today possible with a click of a mouse.