Do you want to drive traffic? Improve Revenues? Or Reach a wider audience? Depending on your immediate needs, our team can conceive effective ad campaigns on Facebook
We are leaders in all things social with proven expertise in Facebook campaigns.
Our involvement with Facebook spans close to a decade. We have a consistent history of crafting and designing successful campaigns for our clients. Our team of experts can chalk out a strategy that is best for you.
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Finalize the blue-print
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Facebook is the brain-child of Mark Zukerberg who created it initially to connect students in the Harvard campus. The idea of the website caught on like wild-fire among the youth in Ivy league colleges and American schools.
From then on it went on to make MySpace obsolete and has remained indomitable among social media networks till date.
VIEW MOREFacebook remains the go-to social media site universally and has been largely responsible for the participatory user-generated content phase of the internet, at times referred to as Web 2.0.
This phase of the internet is more social and user-friendly, elements integral to Facebook.
Learn More“Social Media puts the “public” into PR and the “market” into marketing.”
Imagine if you can leverage Facebook’s reach to promote your SMB enterprise and speak to the most specific audience on the platform. This is precisely what Facebook advertising is all about. It is ideal for small businesses with low marketing budgets. You can target the audience based on their location, demographics, age, gender, interests, behaviour and more. First, the ad is created and the budget is set, then you start bidding for a single click or a thousand impressions you receive. Users mostly see the ads on the sidebar of Facebook.
Close to 40% of the marketers on Facebook fail to deliver visible results. While it is easy to create an ad on Facebook, it is tough to succeed. An agency with certified experts makes this process easier by designing creative elements, Pixel set up, targeting custom audience, campaign optimization, remarketing, lookalike audience, A/B testing and much more. They help create a customized campaign suited to the brand. This involves a good deal of understanding, experience and knowledge on matters related to Facebook.
Some of the benefits of Facebook advertising include:
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At Code CL we believe the best way to serve a customer is to keep the project cost to the optimum and deliver on expectations!
We ensure your brand focuses on a narrow band of the audience that’s not being targeted by your rival ensuing lesser bids.
Through experience, we have a knack of creating ads with high relevant scores, which means low cost per click.
With adequate checks, we remain cautious on aspects like audience overlap and avoid raising the cost of bids.
There are options for posting ads on Facebook, Instagram or Audience network, by choosing discreetly to cut costs.
We are careful on ensuring the most sensitive audience is targeted through tools like Pixel that help create effective sales funnels.
Choosing from a range of creatives, we incorporate the best performing elements in a single ad to get the best value.
We regularly resort to split testing to see which ads are performing better to derive optimal value for the cost.
Our team understands the value of Facebook followers to run campaigns exclusively for them with lesser cost per conversion.
After many campaigns, we know that some ads tend to underperform, with monitoring we ensure no wastage of budget.
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Code CL believes it is in our best interest to serve clients systematically in a structured manner to produce prolific results.
We are committed to goal-setting as our primary driver in achieving intended results in the most seamless manner.
We frame and deploy marketing strategies based on the facts such as who is on Facebook and target audience.
Not forgetting why Facebook was created in the first place. We remain ever vigilant on being conversant and engaged with the audience.
Content creation and curation are important facets of social media strategy and we do it keeping in mind the audience taste.
They are videos that are particularly effective in creating brand awareness and consideration campaigns.
The easiest of the lot among Facebook ads, these normally contain a photo, a call to action and a link.
Made by the Slideshow creation tool on Facebook, this help knit a story through a series of photographs
They showcase a series of cards, with each one of them having a different image and can be linked to a different destination
These are interactive & immersive in nature to combine photos, videos, GIF, text and CTA buttons in a single ad.
Automatically promotes product catalogues to people expressing interest in your brand, website or app.
Old school advertising is not the way to be. Embrace the new wave of quantitative Facebook Advertising breaking new grounds to make any serious digital marketer its follower- Act Now.