Code CL is a leading Twitter Ad Twitter Promotion Agency In Kerala.
Twitter ads are incredibly effective at getting your tweets across to an audience that don’t yet follow you, which is where the opportunities lie for generating leads.
Twitter Ads with Code CL
CCL can get you the engagement and conversions with Twitter Ads
Twitter is the most faced-paced social channel bringing you the most up to date news and information from around the globe. The platform offers high ROI due to the level of engagement by users starting from awareness to the final purchase.
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Strategy
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Plan
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Work
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Quality
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Effective Outreach you need to create awith Twitter Ads
Get promotional with Twitter Ads!
Twitter – The Background
Twitter calls itself a real-time introduction and information service. With the platform it introduces millions to - interesting people, content, URLs, organizations, products and services. Users connect to each other based on their interests and preferences to create an audience that is apt for promotional messaging with Twitter Ads.
Everyday brands are leveraging the potential of the platform for focused outreach.
VIEW MOREAdvertising on Twitter
On Twitter, brands have the opportunity to create highly engaging campaigns using compelling ad copy and visuals to make the message last long.
The platform offers space to both B2C and B2B brands through its one-of-a-kind 280-character messaging that enables brand awareness, traffic and nurturing of leads for conversions.
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“Social Media puts the “public” into PR and the “market” into marketing.”
Twitter ads are the paid advertising model on the Twitter platform offering faster means to capture audience attention. This can be done through – promoted tweets, promoted videos, website cards and brand-specific promotions. Each of these ad elements can be aligned to achieve a specific campaign objective that includes – awareness, consideration or conversion. Among the ad elements on the platform – promoted accounts, tweets, trends, continues to be the popular forms of advertising. Besides this, Twitter provides focused targeting capabilities to put your content in front of the right audience. You can target based on location, language, age, gender and even device type. Moreover, the platform offers powerful analytics and measurement options to critically measure outcomes.
Among social media channels, Twitter is considered a fast-paced platform to get quick news bites and updates on any emerging event. This quick-moving channel requires dedicated attention if you want your brand to stay relevant. Just like Twitter Marketing, even Twitter ads needs careful planning before a campaign roll-out. Starting with - the most relevant goals, identifying the target audience, selecting the ad type, consistent monitoring, analysis and measurement of outcomes. All these stages of planning and execution needs attention to details backed by hands-on experience running twitter campaigns. We at CCL have experts who are well-versed with strategies on twitter to give your customized campaign to deliver results aligned with business goals.
- Pay only for achieved marketing objectives, any additional user engagement is free.
- Keyword targeting is extremely precise to target individuals with specific intent
- Trends can be quickly spotted and leveraged for targeted ads
- Get instant feedback on strategies enabling fine-tuning in real-time
- Platform has a smaller user pool but a highly engaged user demographic
- Perfect platform for brand engagement involving quick back-and-forth exchanges with prospects and customers.
Advertise to the Most Engaged Audience with Twitter Ads Leverage the higher engagement on Twitter!
Partner with CCL for Success with incredibly especially extremely Twitter Ads
We come with experience running Twitter Ads campaigns with our team of professionals who are relevant domain experts.
Keep It Simple
Your message has to be crisp, concise and clear to drive the desired results , it needs to stop the user in his tracks with clear messaging.
Limit Extras
While it does make a tweet interesting when accompanied by hashtags and emojis, restricting their use will enhance the message.
Good Visuals
While images are used often for tweets, ensure to include eye-catching visuals such as illustrations to make the tweet stand out.
Stress on CTA
Your tweet gets the point across and the CTA sets clear expectations for the users. Be direct with your CTA for driving purposeful action.
Timing is Crucial
Twitter Ads allows you to create ads targeting a major world event ; discover such opportunities aligning with your audience interest to maximize outreach.
Test Messaging
You can test out your messages, copy, images or offers as organic posts before rolling out Paid Ads to gauge the response beforehand.
Customized Hashtags
Use of generic hashtags causes your tweet to get lost among similar tweets. Create unique hashtags that ties into your campaign to generate interest
Set a Deadline
Ensure to include a deadline for your promoted tweets tied to an offer, it creates a sense of urgency and a reason to nudge users.
Optimize for Mobile
Most twitter users have Smartphones, ensure to optimize for mobile devices when setting campaign parameters.
Promoted Tweets
Among the host of options for a Twitter ad campaign promoted tweets by far exceeds in popularity compared to other ad elements on the platform. A promoted tweet is a tweet paid for by the advertiser and is clearly labelled as ‘promoted’ by the platform without misguiding the user. Users can - re-tweet, like or reply and engage with the message like a normal tweet.
Such tweets are displayed among – search results, timelines, search results for promoted trends and on select user profiles. Promoted tweets generally are visible on timelines based on their relevance to the user not otherwise. Relevance again is determined by past actions of the user, profile information, location, and apps installed on their device.
Website Cards
Twitter estimates that promoted tweets along with website cards help in driving 43% more engagement than Tweets with only URLs. Website cards offer a quick summary and easy access to a website and are a great way to promote a landing page. This kind of promotion on Twitter involves a standard tweet attached to an image, by clicking on the image the user is directly taken to a landing page.
The image is critical to the overall look to catch user attention and communicate the value you offer. An enticing copy can be included to replace the website title while creating the card. The card is then attached to an existing or a new tweet to start a campaign.
Kick Start your Campaign with Audience with Twitter Ads
Leverage the higherReach a new audience with twitter ads!
Code CL – Need-Based Campaign with Twitter Ads Twitter Ads Twitter Ads
We give due consideration to understand the immediate and long-term needs of the client to finalize on campaign executions
Engaging Copy
Get to the point quickly with your ad copy along with complimenting images, else users are habituated to scrolling past ads.
Advanced Targeting
All advertisers must aim for positive ROI in the long term with right ad formats while targeting specific & granular audience segments.
Conversion Tracking
Your ad spend has to align with business goals right from the start through conversion tracking, it can be started with few lines of code on the website.
Split Testing
Before launching a full-fledged campaign with a wider audience, it is important to conduct split-testing with minor ad variations to gauge engagement levels.
Mention Percentages
While running an advert with a promotional offer, ensure to include specific discount percentages to attract more prospects.
Images & Video
Pay heed to ‘Twitter’s Ad Specs’ to create sharp, compelling and attention-grabbing product visuals (image/ video) to attract interest.
Big Events
Base your ad strategy to align with big world events and create ads to leverage their popularity for maximum outreach.
Give Free Stuff
When promoting an Ad on Twitter to offer free stuff such as articles or e-books it creates interest and drives traffic.
Twitter Profile
Keep your profile well-optimized as it is likely that targeted audiences drawn from Twitter ads are likely to visit your profile.
Verified Profile
For a brand to appear legitimate in the eyes of the audience, it is a good idea to get your account verified by twitter before launching Ads.
