A free social platform with 326 million users and counting, the reach of Twitter has to be leveraged by brands serious about online marketing .
CCL considers Twitter an essential platform for all brands with a digital presence.
The micro-blogging site with its tweets has found acceptance for its crisp messaging. Ensure to create, publish and distribute great content for your target audience on the social platform to increase followers, improve brand awareness and boost conversions.VIEW MORE
Remain certain about the target audience
Create distinct & engaging content
Post at optimum times
Study the impact & results
Tweet your way to online influence!
Launched in 2006, Twitter lets registered users interact through short messages. It has entered pop culture and finds relevance for its outreach. Brands can share and promote branded content within no time.
The platform gets adopted by companies for complaint resolution, feedback along with customer service. It also doubles as a search engine for you to learn more about competitors and attract prospects.VIEW MORE
When you begin on twitter, it is important that you optimize username and profile to the extent that it reflects your brand persona.
Apart from sending out tweets, you can advertise on twitter to reach through promoted tweets & ads to be discovered by others. There are options like chats and polls to increase engagement.Learn More
“Social Media puts the “public” into PR and the “market” into marketing.”
You start on twitter by setting up your account consisting of a username or handle, profile photo, header image, bio with 160 characters, company URL and location. Be conscious that your twitter profile reflects your brand persona. Your twitter feed can seem very noisy, hence create Twitter lists to hear relevant conversations about the brand in general for ideas on tweets. Communicate with a unique, original and sincere voice to connect better with your customers and followers. This apart you can use images & videos for better engagement.
There are about 145 million active users on Twitter, making the platform essential for building a brand, gaining followers and conversions. You need to have goals and a plan of action before you engage with your audience. Your goals have to meet your business objectives and need to be measurable to indicate success. Be knowledgeable about your competition to refine your own strategies and find emerging opportunities. The platform is fast-medium and you need to be quick with your response without wasting any time. Utilize tools like a content calendar to plan content ahead of time. Lastly, measure your results and check it with your goals.
We put in considerable resources to understand client concerns to come with novel solutions that align with their business outreach.
As an agency, we begin with your profile on twitter and refine it until it becomes recognizable & easy to remember.
You are given 160 characters to describe yourself to the world. Keep it accurate, include relevant hashtags.
Remain fresh and convey your brand’s message. Be resourceful enough to reflect your core values to find traction among the audience.
Create a shared document to consistently add and edit content. It helps you pre-plan content and keep track of content performance.
Stick to hashtags but without overdoing it. Engagement begins to drop with the increase of hashtags.
You can find potential leads for your business through “Advanced Search” on Twitter. Use it to find prospects.
Scheduling tweets is a great way to post at the right time, but follow-up on tweets to avoid missing opportunities to engage (retweet).
Participate in Twitter chats to form connections with individuals who speak the language of your brand. Find future brand advocates!
Generate more likes and shares with brand-related images & videos along with text to get more attention.
We work with you to boost your twitter engagement!
Our engagement on Twitter is powered by authentic content and persistent brand outreach that drives intended results.
You can use Twitter search to find new clients/ customers online by using a combination of keywords that describes your brand.
Utilize and engage your prospects with direct messages (without any cap on message length) on Twitter away from the public eye.
Most often it lightens intense and complicated topics. Your brand would become more relatable and content gets shared easily.
Twitter lists are a great way for influencer outreach; create lists to stay updated on their latest activity to keep the relationship strong.
A blue checkmark against your user name after you reach a critical number with followers will help you build trust, credibility and new followers.
Keep only 20% of content promotional, rest 80% need to remain interesting and engaging. You cannot always be selling.
All retweets open the possibility to find a new audience. Tell your audience clearly what you want from them; include CTAs in your tweets.
A study conducted for Twitter says that the ideal length for a tweet to find good engagement is between 70 to 100 characters.
Whenever possible mention the name of the person tweeting, it brings in the personal touch to your brand engagement.
Offer valuable information to your audience on a consistent basis, it increases brand reputation and loyalty for better outreach.
May not be as big as the other names in social media but Twitter does make it easy for brands to keep the engagement going with a mere 280 characters. TWITTER – KEEPS IT SIMPLE! Contact us grow your buisness globally.